Showing posts with label bootstrapping. Show all posts
Showing posts with label bootstrapping. Show all posts
Tuesday, March 26, 2013
Book Review: Spark & Hustle - By Tory Johnson
I really enjoyed this book.
Tory Johnson, a name I was unfamiliar with until I came across her book in the library is apparently a phenomenal businesswoman.
She has done PR for both ABC and NBC news and puts on different workshops and conferences across the country catered toward women. Had I known this book was intended for women I would've likely put it down. But, after reading the first few pages - packed with insight and inspiration I figured I had a duty to finish it.
This book is definitely meant for the person looking to start their own business as a bootstrapper. She gives quite a few tips on how to start a new business without going too deeply into debt and then peppers every other page with advice and insight from other entrepreneurs in other fields.
I can't really think of anything the author "needs to work on" in order to make this a better book. I thoroughly enjoyed it and may have to put it on my oft-read book shelf.
Thursday, August 11, 2011
Books I've read in July
1) How to Work a Room - By Susan RoAne
This is a book about overcoming shyness to help promote you business or professional pursuits. Ms. RoAne teaches the proper way to hand out business cards, how to overcome the fear of rejection and a few words or Yiddish as she goes through.
My opinion - I think I learned a lot from this book and immediately began adopting some of the techniques Ms. RoAne teaches in this book. I also realized that I had been approaching networking groups with the entirely wrong attitude.
Key Point - You never know who knows who. Approach everyone with sincere interest and try and learn more about them & their business before talking about yourself and your business.
2) Bootstrapping Your Business - By Greg Gianforte w/ Marcus Gibson
This is a book for bootstrappers - those unique entrepreneurs who DON'T go courting for venture capital firms to give them money in exchange for controlling interest in their idea. For those who want to start a business where both bosses and board members are absent this book may be for you.
My opinion - I really enjoyed this book. It was full of a combination of advice and real-life case-studies on how entrepreneurs overcame obstacles to make millions based mainly on their own investment.
Key Point - before you spend all your money on an untested idea - see if people will buy the product or service in advance.
This is a book about overcoming shyness to help promote you business or professional pursuits. Ms. RoAne teaches the proper way to hand out business cards, how to overcome the fear of rejection and a few words or Yiddish as she goes through.
My opinion - I think I learned a lot from this book and immediately began adopting some of the techniques Ms. RoAne teaches in this book. I also realized that I had been approaching networking groups with the entirely wrong attitude.
Key Point - You never know who knows who. Approach everyone with sincere interest and try and learn more about them & their business before talking about yourself and your business.
2) Bootstrapping Your Business - By Greg Gianforte w/ Marcus Gibson
This is a book for bootstrappers - those unique entrepreneurs who DON'T go courting for venture capital firms to give them money in exchange for controlling interest in their idea. For those who want to start a business where both bosses and board members are absent this book may be for you.
My opinion - I really enjoyed this book. It was full of a combination of advice and real-life case-studies on how entrepreneurs overcame obstacles to make millions based mainly on their own investment.
Key Point - before you spend all your money on an untested idea - see if people will buy the product or service in advance.
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